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Jennifer Labit

Cotton Babies Founder + CEO

Mother of 4

St. Louis, MO

Jenn is the founder of Cotton Babies & creator of bumGenius, Flip, and Econobum, worldwide leading cloth diaper brands. She has four children (Andrew, Oscar, Elsie and Louis) and holds an MBA from Washington University. When she's not working full time, she enjoys teaching business leaders how to implement sustainable economic & social change.

www.jenniferlabit.com

Author Archives for Jennifer Labit

Be a bum giv’n genius!
December 1, 2009 10:38 am | by

Looking for a way to give this season? Be a bum giv’n genius. Cotton Babies has teamed with Sheltering Wings orphanage in Burkina Faso, West Africa since 2006 by providing formula and cloth diapers to feed and diaper the babies in their care. We are excited to send a little extra this year to help improve and grow their orphanage, schools & medical clinic. We know times are hard, but we want to extend an invitation to our always loyal customers to join us in giving the gift of hope. Click here to make a donation – no gift is

Author Archives for Jennifer Labit

bumGenius Wins Gold at Mother & Baby Awards!
November 20, 2009 11:24 am | by

Every year Mother & Baby Magazine (a large European parenting magazine) independently tests a wide range of products on the market and awards Gold to the best product in each category. The cloth diaper category is a very heated battle every year. Last night, we anxiously waited to hear the results from the team that attended the ceremony and we are so excited to announce that… The unstoppable bumGenius One Size Nappywas awarded GOLD for BEST REUSABLE NAPPY at theprestigious and extremely competitive 2009 Mother & Baby Awards last night. We are beyond thrilled to hold this title for 2

Author Archives for Jennifer Labit

Save 20% on select bumGenius, Flip & Econobum Products!
November 18, 2009 12:00 am | by

It’s almost Black Friday!! The Cotton Babies staff members who wait all year for Black Friday are starting to polish their running shoes. Every year, there are some hair raising stories on Cyber Monday of who bought what… It’s crazy! We don’t want you to miss out on the best chance you’ll have all year at getting a deal on first quality merchandise at Cotton Babies, so we are starting our Black Friday shopping right now. (like how I snuck that in?) Don’t miss out on our guaranteed, lowest price until Christmas. Get 20% off eligible bumGenius, Flip & Econobum

Author Archives for Jennifer Labit

How To Have Happier Hook & Loop (Cloth Diapers)
October 29, 2009 5:10 pm | by

Cloth Diapers made with hook & loop closures will wear out over time. My goal through this post is to help you understand how to better take care of diapers made with hook & loop so they last longer. Hook and loop can be made of nylon or polyester, both essentially soft plastics. When nylon is exposed to high temperatures, it can change shape unpredictably. This will cause a negative effect on the ‘stickiness’ of the tabs. We recommend line drying any hook & loop product. bumGenius Original Pocket Diapers line dry quickly. To soften a bumGenius Elemental All-In-One, dry briefly in

Author Archives for Jennifer Labit

Sizing Flip…
October 28, 2009 10:15 pm | by

Sizing the Flip One-Size Cloth Diaper System is simple – just adjust the front of the cover using the 3×3 snap arrangement on the front of the cover.   The bottom row of snaps is for the small setting. The middle row of snaps is for a medium and fully unsnapped, your cover is sized for a large.   Children change in shape as they grow. You’ll probably find yourself unsnapping to either accommodate your baby’s higher rise or enlarging thighs. So your six-month-old may need to be fully unsnapped to accommodate chunky thighs. But your eighteen-month-old may be back

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More about Flip disposable inserts…
October 24, 2009 2:01 pm | by

We’ve had a lot of requests for more information about the ingredients of Flip disposable inserts. We’d requested some very specific information from the factory and late last week, finally received everything you were asking for. As most parents know, many companies that manufacture disposable products do not disclose the exact composition of those products. We know that you care about what goes on your baby’s bottom though (so do we)! Flip One-Size Disposable Inserts are easy to use, dye-free and fragrance-free. Perfect for travel, daycare and those moments when practical life demands something disposable. Each package contains 18 inserts,

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The Flip One-Size Cloth Diaper System
October 21, 2009 7:15 pm | by

Elsie wasn’t feeling very well today, but she had a few minutes where she was a little more chipper so we went outside and snapped a few photos of her wearing her Flip One-Size Cloth Diapers. In the photo above, she is still wearing her overnight diaper. It was stuffed with a Flip: Stay Dry Insert and a Flip: Disposable Insert. Elsie is learning to crawl… she was kind enough to start exploring a crack in the concrete so I could take this shot of her little bottom showing off the design of Flip’s leg casings. We worked with several

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Flip & Econobum Now Shipping!
October 21, 2009 9:40 am | by

Did you pre-order Flip or Econobum? If so, we are shipping them out now…so be watching your mail!! They are also available at the Cotton Babies retail location in St. Louis. If you didn’t pre-order, now is the time! Once you try them out, come back and post in the comments…we can’t wait to hear what you think!

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Breastfeeding in Public – my experience in Ann Taylor
October 19, 2009 4:30 pm | by

Last week, we had to go to the Apple store to take care of a problem with my iPhone. While we were there, I had to back up the old iPhone to my laptop, which, if you own an iPhone, you’ll know can take quite a while. For 45 minutes, I held Elsie. She made it for a while, but eventually she got squirmy and fussy. It was time to eat. We hadn’t planned for a long stay and I was without a diaper bag. The Apple Store is bright and cheery and, by design, doesn’t offer even a corner

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Some of my favorite baby shower gifts…
October 14, 2009 2:53 pm | by

I am not a mom, but I am a very proud “aunt” many, many times over. As such, I find myself constantly going to baby showers – all the time lately. I love going and celebrating the life that is coming into the world. It is so important and significant to me to honor the women in my life and watch, love and support them as they have cared for the life growing inside them before they even met them…face to face that is. Now, every time I am invited to a shower, I want to take something really great,

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